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Historically, broadcast news has been a profitable business. During the last 30 years, cable TV has dominated television news coverage. Cable also one-upped broadcast news with live events. In the past few years, however, streaming has made its presence felt.
Streaming news offers viewers the ability to customize their viewing experience. For example, you can search for specific sources and tags. You can also re-watch news from previous years.
Major news networks have invested hundreds of millions of dollars in streaming operations. They’ve planned regular nightly news programs, documentaries, and analysis. Many have also taken a proactive approach to local streaming.
Some have targeted niche audiences, while others have embraced a free model. These new options are likely to change political news coverage.
POLITICO covers national politics, lobbying, and trade issues. It also has a dedicated Capitol Hill site.
SciTechDaily focuses on astrophysics and space news. Its four and a half minute ad blocks feature Humira and Liberty Mutual insurance.
Another option is NewsBreak, which provides local news and election results. Users can block or follow topics, as well as express their opinions and share content.
Streaming also lets viewers choose when and where they watch. The major streaming networks repurpose programming from cable, as well as schedule regular nightly news programs.
As online video streaming gains momentum, it is likely that more news outlets will enter the market. Fox, MSNBC, and CNN are already operating multiple cable news channels, as are Newsmax, Cheddar, and Al Jazeera.
