While there is no immediate threat to towns nearby, officials are warning residents to prepare for the worst.
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Streaming news has proven to be a mass audience magnet. News networks have high hopes for this new technology. They’ve invested hundreds of millions of dollars in streaming operations. They’re repurposing programming from their broadcast lineups. They’re also offering news analysis and documentaries. They’re also scheduling regular nightly news programs.
Streaming is similar to conventional television, but it’s easier to access and carries on wherever you go. You can customize the experience. If you’re not satisfied, you can cancel your subscription. You can also watch reruns.
Streaming allows news networks to archive content. It makes building news libraries economical. It reduces the scarcity of media. In addition, it offers a more timely news delivery.
Streaming is likely to change the way we cover political news. It could even bring in new, overtly political news operations.
News networks have also started to nichify their local coverage. CBS, for example, is beaming 45,000 hours of local news in 2022. They’ve already picked up coverage of the Sacramento shooting and the Grammys. In some cases, they’ve preempted coverage to avoid preempting local coverage. They also plan to add local news segments in their online video stream.
Free news streamers resemble cable’s style, offering cable-quality news. They want to take a slice of the $3 billion profit the three major news networks are expected to make from streaming. They’re also promising viewers that they’ll be able to cut their cable subscriptions.
As commercial-averse viewers turn away from traditional TV news, online video streaming may prove to be a great source for news. Unlike cable, online video streaming will be unbound by limited TV licenses. That will make it easier for new players to enter the market.
