10 people killed, 10 wounded after a shooter opened fire at a dance hall in Monterey Pa rk, California following Lunar New Year celebrations. A body was found in a white van.
For decades, television news has been on the airwaves. But a new digital medium, streaming, is likely to shake up the way we cover news. And the result could be a flood of new choices for viewers.
Online video streaming will not be constrained by costly negotiations with cable companies. It also isn’t bound by limited TV licenses. Consequently, it is possible that a new overtly political or partisan news operation will emerge.
Streaming news has already proven to be an effective way to attract viewers who haven’t been watching broadcast TV. The news industry is betting on it.
As it has become more popular, the business models of traditional cable and broadcast networks have evolved. Some networks, like Fox, have repurposed content for streaming. Others, like CBS News, have entered the business.
During the first few years of its existence, CNN was attacked by critics for not attracting enough viewers. Yet, the network has since spawned MSNBC and the Fox News Channel.
In addition to news-related coverage, the new network offers sports, entertainment, and documentaries. A majority of its audience is under 45.
While the streaming medium has garnered a lot of hype, executives are avoiding over-hyping it. Rather, they’re targeting the most promising use of the technology.
One of the most important uses of streaming is its ability to allow viewers to customize their experience. Instead of a predetermined news program, a viewer can choose the topics they want to see and express their opinions.
