Swatch shut down over a dozen stores after crowds swarmed some locations trying to buy the company’s new pocket watch collection with Audemars Piguet, that are already listed for thousands on re-sale sites. NBC News’ Marquise Francis reports.
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When a major event occurs that warrants interrupting regular non-news programming to provide coverage, networks alert affiliate stations to stand by, and often use special lower third graphics with distinctive music cues to signal the breaking news. This practice is common at 24-hour news channels, which typically have a news anchor available to go live from anywhere at any time. Prior to the rise of these types of news channels, only highly urgent events would prompt a network to break into its regular broadcasting schedule. Examples include the assassination of John F. Kennedy, which required numerous stations to pause their programming to cover the story in its entirety.
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